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Behind the Scenes:
The DeNoble Files “Your Brain”

As part of an animated series of videos, Copper Post created “The DeNoble Files: Your Brain” in a joint campaign with Riester to inform teens about smoking addiction. The project was primarily executed by Copper Post’s Lisa Poje and JJ Chalupnik. They worked collaboratively to bring the project to life, starting with conceptual and storyboard planning, through environmental design and character animation. For a peek into their process, they created a fun making-of video, documenting their journey throughout the project.